UNDENIABLY DAIRY
Undeniably Dairy came to us wanting to promote the benefits of drinking cow-based milk versus plant-based milk through the lens of athletes who are all about overall nutrition. To visualize this a light-hearted, fun and illustration forward interactive page was created to highlight the nutrients, advantages, nutrition facts and myths vs truths of drinking milk.
As a secondary page, we worked to shift the focus of the importance of what dairy can do for your health from athletes to newborns. With consistent animation / typefaces / color and the shift from illustration to image-based graphics we help parents see visually how their child can grow healthier with a dairy diet.